Strategic Advisory for CEOs, Founders & Business Owners

Building, growing and transforming businesses across markets.

From commercializing expertise and new ideas to scaling established businesses and entering new markets, I combine strategic thinking with hands-on execution.Europe · Southeast Asia · Gulf

25+ years of international business experience · CEO & Strategic Advisor · Forbes Coaches Council · G100 Advisory Board · Author of The Power of Change · Speaker

How we work together

THREE LEVELS OF STRATEGIC PARTNERSHIP

One trusted advisor. Three levels of involvement.

From strategic counsel to hands-on execution, I work directly with decision makers to build, grow and transform businesses.Whether you need an experienced sounding board, hands-on support with growth and market expansion, or a deeper strategic mandate, we choose the level of involvement that fits the situation.TIER 1 · FOUNDATION ADVISORY
Focused strategic counsel and ongoing business support.
TIER 2 · STRATEGIC PARTNERSHIP
Hands-on support for growth, market entry and strategic development.
TIER 3 · PRIVATE MANDATE
A deeper, highly involved partnership for complex or high-stakes situations.
DACH · GULF · SOUTHEAST ASIA

TIER 1 · FOUNDATION ADVISORY

Focused strategic counsel and ongoing business support.

WHO IT IS FOR
CEOs, founders and business owners who want an experienced strategic sounding board and ongoing support as they build and grow their business.
WHAT I DO
I provide focused strategic counsel, challenge assumptions, assess opportunities and help you make better-informed business decisions.
WHAT YOU GET01 One 90-minute strategy session per month
02 Monthly intelligence brief
03 One live document edit per month
04 DACH, Gulf & ASEAN market signals
05 Async advisory channel
HOW IT WORKS
A three-month minimum engagement with ongoing access to strategic counsel between sessions.
FOUNDATION ADVISORY

TIER 2 · STRATEGIC PARTNERSHIP

HANDS-ON STRATEGIC SUPPORT FOR GROWTH AND MARKET EXPANSION.

WHO IT IS FORFamily businesses, SMEs and founders who are growing, entering new markets or preparing for an important strategic step.WHAT I DO
I work alongside you on growth, market entry and strategic development, combining strategic counsel with hands-on support, commercial assessment and access to relevant relationships.
WHAT YOU GET
01 Two strategy sessions per month
02 Commercial & market-entry assessment
03 Network access & introductions
04 Async advisory channel (48hr)
05 Quarterly leadership workshop
06 Board & family council preparation
07 Monthly intelligence brief
HOW IT WORKS
A more involved strategic partnership for businesses that need ongoing support beyond advisory conversations, particularly around growth, market entry and strategic development.
STRATEGIC PARTNERSHIPDACH · GULF · SOUTHEAST ASIA

TIER 3 · PRIVATE MANDATE

DEEP STRATEGIC INVOLVEMENT FOR COMPLEX AND HIGH-STAKES SITUATIONS.

WHO IT IS FORCEOs, founders, business owners and family leaders facing a significant transition, strategic opportunity or high-stakes situation that requires a deeper level of involvement.WHAT I DO
I work as a close strategic partner, directly involved in the decisions, relationships and opportunities that can materially shape the business.
WHAT YOU GET
01 Full strategic partnership
02 Active network engagement
03 Board-level narrative management
04 Cross-corridor capital introductions
05 Complete discretion
HOW IT WORKS
A six-month minimum mandate with a high level of strategic involvement and direct access. I take on a maximum of three private mandates per quarter.
PRIVATE MANDATEDACH · GULF · SOUTHEAST ASIA

ABOUT MELISSA LEICH

With more than 25 years of international business experience across Europe, Southeast Asia and the Gulf, I have worked both inside businesses and as a strategic advisor. I grew up in a family with a long tradition of international trade and strong ties to Southeast Asia, which gave me an international perspective from an early age.I have been a CEO of a family business, a CEO of an SME and Chief Growth Officer in a startup. This has given me first-hand experience of both established businesses, where ownership, long-term value and continuity matter, and the new economy, where technology, innovation and rapid growth shape the way companies operate.My role is often to connect these worlds.I work with CEOs, founders, business owners and technical or scientific experts who need to turn expertise, ideas and opportunities into commercially viable businesses. I bring together strategic thinking, commercial understanding and hands-on execution to help businesses grow, enter new markets, transform and make important decisions.My experience spans business development, strategic planning, SaaS, pharma, speciality chemicals, biotech, consumer goods and international market expansion. Today, I work directly with decision makers across Europe, Southeast Asia and the Gulf on growth, market entry, transformation and strategic transitions.Forbes Coaches Council · G100 Advisory Board · Author of The Power of ChangeEUROPE · SOUTHEAST ASIA · GULF

EXPERIENCE ACROSS INDUSTRIES AND MARKETS

Over 25+ years, I have worked with organisations across Europe, Southeast Asia and the Gulf.

AS SEEN ON

CONTACT

Signal: +971 503572847Central One District, C1 Building, Level 1 Dubai World Trade Centre, Dubai, United Arab Emirates

© 2026 Melissa Leich — Strategic Advisory